Media kit

Sponsorships, partnerships & collaborations.

I’m Sans, a software engineer turned creator, based in Seoul. I'm passionate about K-beauty, skincare, and tech and life in Korea, and I make content that bridges Korea to the world.

Book a sponsorshipsanseuyt@gmail.comUsually replies within 24–36 hours.
Worked with
Kimi logo
Perplexity logo
Purito Seoul logo
iipuda logo
Smile Studios logo
Eco Jardin by Parkjun logo
Global Startup Center logo
Hyundai Department Store logo
At a glance
20.5KYouTube subscribers
3.9MLifetime YouTube views
1.7KInstagram followers
1.1KTikTok followers
23.7%Tier-1 audience (YouTube)
9.21%Best beauty short CTR
371KIG views, last 90 days
95.4%IG reach beyond followers
33.5%Returning viewers, 28d
46.5%Avg. % of video viewed
32.8KUnique viewers, 28d
792hWatch time, 28d
Audience

Where the viewers come from.

From YouTube’s own audience demographics, last 28 days (~32.8K unique viewers):

🇮🇳 India
39.8%
🇺🇸 US
12.9%
🇬🇧 UK
3.1%
🇧🇷 Brazil
1.9%
🇨🇦 Canada
1.8%
0%20%40%

The audience skews heavily female and 18–34: 81.4% women to 18.3% men, with 18–24 (32.7%) and 25–34 (32.4%) together making up nearly two-thirds of viewers.

Gender · YouTube
Women 81.4%Men 18.3%Other 0.3%
Age · YouTube
13-17
15.7%
18-24
32.7%
25-34
32.4%
35-44
11.6%
45-54
7.1%
0%20%40%

On Instagram the geography is similar (48.5% India, 19.8% South Korea), with a less extreme but still female-majority skew.

Two audiences, two pitches

The channel splits cleanly in two.

Beauty

K-beauty tested from inside Korea, on skin the market wasn’t built for. The India-majority, emerging-market audience is the asset here: a bridge for K-beauty brands expanding out of Korea into markets they don’t have a credible way into yet.

Tech

Yonsei CS, four years as a software engineer in Korean tech, now building KoreaAdmit solo with AI. The Tier-1, professional slice of the audience is the product here: AI/dev tools, SaaS, and Korean tech employers.

The two never blend in a single video. A beauty sponsor gets a beauty video; a tech sponsor gets a tech video.

Rate card

Starting rates.

Ranges below, negotiable up for the India/SEA bridge on beauty placements or multi-video retainers.

Integrated video (long form)YouTube, 8min+
from $700
Shorts integrationYouTube Shorts
from $250
ReelInstagram
from $220
VideoTikTok
from $200
Multi-platform bundleYouTube + Shorts + Reel
from $500

Rates reflect the beauty/skincare content clicking at up to 4.6x the channel average shown above, and a sponsor only goes into a video with a track record above 8,000 views.

Get in touch

Let’s work together.

Email works best for sponsorships: sanseuyt@gmail.com. Review the content directly before booking.

© 2026 SANSVERSE